Why is creativity and functionality important in web development and design?


Introduction


A person who is good at designing or creating a website should know that a website needs to look very creative and professional in order to get more attention into the website. The website should also be very functional, so it can be very easy for people who are not familiar with technology. In this blog post, I will explain why creativity and functionality are very important for a website. 



Creativity


Users want to have a fun and enjoyable moment on your website, and it’s your responsibility to make the website creative and enjoyable for the users. Creativity shows that you are a very skilled and professional website designer and this makes your website popular among people. Websites with low creativity and quality have very few users on them and you will have a lower chance to make your website look attractive. Let’s talk about attractive websites. 



Attractive?


Attractive websites have fantastic and high-quality logos which is the main thing for your website and business. A professional website should also have good and creative colors that go well with each other. You should not choose colors that do not work well with each other and create a mess on your website. 



Website colors


A creative website should also have professional images that go well with website colors. The images should be high quality and have sharp details and fantastic colors. The images should not be a low quality images where it’s very blurred and the users cannot figure out what the image is about. A good website should also have creative fonts that are easy and clear to read. Also, a professional website should not have things all over the place, it should be organized and separated.



Functionality


Just like creativity, functionality also plays an important role in websites. First things first, let me explain what functionality is. The functionality helps users do the things that they want to do on the website and functions on the website should be very easy and user friendly. Users should not have any problems with the functions on the website and the functions need to be clear and findable so that the users can find it easily. The navigation bar is one of the most important things on a website and it should be very accessible to people. The functions of the website need to be highly professional so that the users do not have a bad experience on your website. 



Bad Websites👎

Now, I will be showing you some examples of bad websites that have very messy colors and images.



What is wrong with this website?

  • The images are very unprofessional
  • Things are all over the place
  • A bunch of unnecessary items
  • Not functional


What is wrong with this website?

  • No creativity at all 
  • No functionality
  • Text is very little
  • Not user friendly


What is wrong with this website?

  • No creativity or design
  • Small text
  • Bad functionality
  • Unprofessional images

Good Websites👍

Now, let’s take a look at some good and professional websites that show creativity, functionality, and design. The websites I am going to show will have very professional and organized items and images. These websites require lots of skills and knowledge and highly skilled designers create these websites and the websites are very creative with small details.



What are the good things about this website?

  • Good Fonts
  • Very noticeable logo 
  • Functional translator which is for people who do not speak English.
  • Professional images
  • Good colors that go well with each other


What are the good things about this website?

  • Easy to navigate
  • Professional logo
  • Great colors and fonts

Conclusion


In conclusion, creativity and functionality are everything on a website, it gives the website “life” and makes it popular among people.